The first video clips appeared in the 1920s simultaneously with sound cinema. However, the view in which the clips are familiar to modern viewers, they acquired in 1964 with the start of the broadcast of the Top of the Pops weekly parade on the popular BBC channel.
Today, video clips are available both on popular music channels and on the Internet. Artists spend hundreds of thousands of dollars on shooting to make a lasting impression on the viewer. The most expensive music videos in history entered our top ten.
10. Busta Rhymes feat Janet Jackson - single “What’s It Gonna Be” ($ 2,400 thousand)
The clip was released in March 1999. Most of the money was spent on special effects, as the entire video is full of various reincarnations of artists, each of which costs a little more than $ 30 thousand.
9. Mariah Carey - “Heartbreaker” ($ 2,500 thousand)
The clip featuring Jay-Z was shot in a movie theater, one rental of which cost $ 100 thousand. About $ 13 thousand was spent on the services of hairdressers and makeup artists, $ 80 thousand was paid for computer graphics.
8. MC Hammer - the failed video “Too Legit to Quit” ($ 2,500 thousand)
The budget for this clip, released in 1991, was probably wasted. The video took 5th place in the list of the worst Australian channel Max. On the MTV channel, the clip appeared in the Top of the most high-profile failures of all time.
7. Puff Daddy - “Victory” ($ 2,700 thousand)
Cool rappers know a lot about racing, gunfights, helicopters, suicides ... All these elements are presented in abundance in the video clip Puff Daddy. Among the invited stars lit up Danny de Vito, as well as Dennis Hopper. About $ 55 thousand was spent on an airplane explosion, $ 10 thousand - on artificial rain, $ 21 thousand - on a helicopter rental.
6. Guns N ’Roses -“ Estranged ”($ 4,000)
This expensive clip lasts more than 9 minutes. The video is the final part of the trilogy, which previously included the clips “November Rain” and “Don’t Cry”. The clip was released on American TV in 1993.
5. Michael Jackson - single “Black or White” ($ 4,000)
The single was written independently by Jackson and calls for the unity of people of different races. The premiere of the clip took place in November 1991. The director was John Landis, who was the author of the famous Thriller.
4. Madonna - “Bedtime Story” ($ 5,000 thousand)
The author of this composition was Björk, and the director of the video was Mark Romanek, who worked on Jackson's Scream. The video was purchased by the New York Museum of Modern Art. The plot was based on the ideas of surrealist artists.
3. Madonna - “Express Yourself” ($ 5,000 thousand)
The video was among the top 100 clips from Rolling Stone magazine, as well as the Top 100 greatest MTV clips. The plot was based on the silent film Metropolis, directed by Fritz Lang.
2. Madonna - Die Another Day soundtrack ($ 6,100 thousand)
The soundtrack to the eponymous part of the bondiana was written by Madonna herself in collaboration with the shocking Mirvais Ahmadzai. The provocative video lasts only four and a half minutes, and as a result, the heroine is put on an electric chair. Throughout the clip, there are references to different parts of the James Bond epic.
1. M. Jackson & J. Jackson - “Scream” ($ 7,000 thousand)
The clip was awarded the Grammy Award, and also immediately entered the Guinness Book. Fixed assets were spent on the scenery and rental of film sets. Make-up artists cost a lot - about $ 11 thousand a day. More than $ 175 thousand was spent on lighting; $ 40 thousand was spent on choreographers. The video took 11 days, each of which cost $ 636 thousand.